Sales & Marketing Β· Localization Β· IT/OTA Platform Development
12+ years connecting global travel brands to the Korean market.
About Us
DIPLAT KOREA is an expert in the Korean travel market as a Sales & Marketing and IT/OTA company. With over 12 years of experience in airlines, OTAs, car rentals, hotels, railways, and travel technology, we have become a leading provider of sales, marketing, and platform solutions within Korea's travel ecosystem.
We focus on launching and growing global brands in the Korean market, driving measurable revenue through sales, marketing, and localization strategies. Our team offers tailor-made services β customized to each client's business goals and market needs.
Additionally, we specialize in API integration and travel tech development, allowing us to build, connect, and operate OTA platforms directly for our global partners.
Tailored strategy for global brands entering Korea β from competitive analysis to go-to-market execution.
Adapting brands and products for the Korean market β language, culture, UX, and content.
Driving performance through strategic campaigns across Naver, Kakao, Google, and B2B channels.
Our Services
We are a marketing and sales expert who can provide a full range of services tailored for your needs.
Expert consulting on Korea market regulations, competitive landscape, pricing strategy, and distribution channel selection.
Strategic brand building and digital marketing campaigns tailored for Korean consumers. Full-funnel coverage across all major Korean digital platforms.
Full product and content localization β translation, cultural adaptation, UX optimization, and customer support infrastructure in Korean.
Access Korea's travel distribution network. B2B channel management, travel agency partnerships, and direct-to-consumer sales.
End-to-end OTA platform development. We build, integrate, and operate travel booking platforms designed for the Korean market.
Seamless connectivity with GDS systems, booking engines, payment gateways, and global travel tech providers.
Consulting & Strategy
Expert advisory for global travel and tourism brands entering or expanding in the Korean market. We help you make the right decisions β fast.
The Korean travel market is one of the most dynamic and fastest-growing in Asia β but it operates by its own rules. Consumer behavior, digital infrastructure, regulatory environment, and distribution channels are all distinctly Korean. Without expert local knowledge, global brands risk misaligned positioning, wasted marketing spend, and delayed market entry.
Diplat Korea's Consulting & Strategy service gives you the competitive edge you need. We conduct deep market research, map the competitive landscape, identify the right distribution partners, and build a go-to-market plan tailored to your brand's goals and budget.
We start by understanding your brand, product, current market position, and objectives. We audit the Korean competitive landscape and identify whitespace opportunities.
Primary and secondary research into Korean consumer behavior, travel spend patterns, seasonal demand, competitor pricing, and distribution channel effectiveness.
A comprehensive market entry or growth strategy β covering positioning, pricing, channel mix, marketing budget allocation, and KPI framework.
A phased action plan with clear milestones, timelines, responsible parties, and success metrics β ready to implement from day one.
Marketing & Communications
We connect your brand to Korean consumers and travel trade through creative, data-driven, and ROI-focused marketing strategies.
We connect your business to people in Korea who are actively looking for a valuable brand in the tourism industry. As a trusted partner, we understand the importance of creativity β we analyse your market, identify opportunities, and execute with precision to make a lasting impact.
Our team has built strong networks with wholesalers, retail agents, airlines, travel media, TV stations, corporate MICE buyers, and consumer lifestyle brands β creating a powerful synergy effect for every campaign we run.
Industries
Cargo & passenger sales agency operations
Online travel agency platform build & ops
Global cruise line distribution & booking
Hotel distribution channel management
Rental API integration and distribution
Rail ticket sales and channel ops
Platform development & API solutions
Tours, tickets & experience distribution
Our Values
Product should meet a certain consumer demand, or it should be so compelling that consumers believe they need it.
Reliable partnerships built on integrity. Long-term relationships are the foundation of sustainable growth in Korea.
Proven knowledge and professionalism. 12+ years of hands-on experience across Korea's travel ecosystem.
Driving change through creativity and technology. We build platforms that redefine how global brands reach Korean consumers.
Linking global brands with local markets. We bridge the gap between international partners and Korea's unique travel landscape.
Contact
Let's talk about how Diplat Korea can help you grow β from strategy to platform launch.